Datejust Reference 1601, a stainless steel automatic wristwatch with rivet bracelet and sigma dial, Circa 1974

In 1945, Rolex first introduced the Original Datejust to honor the company’s 40th anniversary. Datejust is one the oldest collections Rolex ever made and still remains in production to this day. Moreover, Rolex Datejust was the very first self-winding timepiece with a date window that automatically changes over at midnight. Datejust is an elegant, classic, dependable timepiece, and was designed to be worn every day.